The production and processing of food, creation of the means of production for agriculture and food industry, as well as related services – in other words, the entirety of agribusiness – have th...więcej »
The topic of this monograph refers to the remuneration of executives and its relationship with corporate performance. The thesis provides the review of the compensation and corporate governance the...więcej »
During the COVID-19 pandemic, 76 percent of customers permanently changed their buying patterns, McKinsey found in their report. That brings great challenges for marketers, including the need to...więcej »
Current technological revolution, immense Internet penetration, and mobile technologies resulted in a brand new type of consumer. This new consumer changed the manner of making purchasing deci...więcej »
In general, when we think about media, and especially mass media, we seldom associate them with economy. Meanwhile, the freedom of communication is closely related to the fi nancing sources. T...więcej »
"The monograph is a systematic and multilateral introduction to the ecological economics and economy of sustainable development. It is the result of merging into a concise whole of the issues...więcej »
The book addresses the use of new media in communication in foreign markets. It describes the latest marketing strategies which were created due to the widespread access to the Internet, the dev...więcej »
History is a source of red flags. However, one must learn to read them and distinguish what is barely temporary in its nature from what can lasts for centuries. System reforms that support the...więcej »
This work is an attempt to assess to what extent the new economic governance of the EU helped to discipline public finances in the member states.
The poor institutional design of the...więcej »
Słownik zawiera blisko 7000 terminów najczęściej stosowanych w nomenklaturze Unii Europejskiej ze szczególnym uwzględnieniem nazewnictwa przydatnego przy ubieganiu się o dotacje. Zostało ...więcej »
Ads of the 1970s get funky and socially consciousBoth eclipsed and influenced by television, American print ads of the 1970s departed from the bold, graphic forms and subtle messages th...więcej »
Odkryj nową metodę do nauki języka francuskiego w biznesie!• Interakcja w języku francuskim w świecie zawodowym dzięki pięciu modułom tematycznym: Rozwijaj swoją karierę, Promuj sw...więcej »
Odkryj nową metodę do nauki języka francuskiego w biznesie!• Interakcja w języku francuskim w świecie zawodowym dzięki pięciu modułom tematycznym: Rozwijaj swoją karierę, Promuj sw...więcej »
Praktyczny poradnik dla osób pracujących w firmach czy urzędach, które posługują się językiem francuskim w korespondencji służbowej.200 listów w dwóch wersjach jęz...więcej »
La faillite des entités juridiques a toujours fait partie de la vie économique globale. Depuis que l’échange commercial intracommunautaire existe le probleme de la failli...więcej »
Condamné à rembourser plus de 100 millions de dollars à des investisseurs escroqués, Jordan Belfort nous raconte ici sa vie après son arrestation. C'est le r&eacu...więcej »
Gleaned from thousands of images, this book offers the best of American print advertising in the age of the “Big Idea.” From the height of American consumerism, bold and colorful campai...więcej »
Product and labour markets have strong links. Moreover, labour-management relations and negotiations are central to the functioning of labour market institutions, mostly in advanced economies....więcej »
Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, it can make or break a sale. Every year, the Pentawards celebrate the art of the package by ...więcej »