ZAWĘŻONE WYNIKI
Agribusiness Finance
Wydawca:
Wydawnictwo Naukowe PWN
Seria:
KULTOWE PODRĘCZNIKI
The production and processing of food, creation of the means of production for agriculture and food industry, as well as related services – in other words, the entirety of agribusiness – have th...
Książka (miękka)
do koszyka
87,20 zł
109,00 zł
Marketing Automation
Towards Artificial Intelligence and Hyperpersonalization
Wydawca:
Wydawnictwo Naukowe PWN
Seria:
Marketing PWN
During the COVID-19 pandemic, 76 percent of customers permanently changed their buying patterns, McKinsey found in their report. That brings great challenges for marketers, including the need to...
Książka (miękka)
do koszyka
55,20 zł
69,00 zł
Natural capital valuation
Recent advances from the perspective of sustainable dev...
Wydawca:
Wydawnictwo Naukowe PWN
"The monograph is a systematic and multilateral introduction to the ecological economics and economy of sustainable development. It is the result of merging into a concise whole of the issues...
Książka (twarda)
do koszyka
70,31 zł
79,00 zł
New media in the marketing communication of enterprises in the international market
Wydawca:
Wydawnictwo Naukowe PWN
The book addresses the use of new media in communication in foreign markets. It describes the latest marketing strategies which were created due to the widespread access to the Internet, the dev...
Książka (miękka)
do koszyka
85,14 zł
99,00 zł
Public finances and the new economic governance in the European Union
Wydawca:
Wydawnictwo Naukowe PWN
This work is an attempt to assess to what extent the new economic governance of the EU helped to discipline public finances in the member states.
The poor institutional design of the...
Książka
do koszyka
95,20 zł
119,00 zł
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