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Media Economics Economic Issues in the Media

Theory and practice
In general, when we think about media, and especially mass media, we seldom associate them with economy. Meanwhile, the freedom of communication is closely related to the fi nancing sources. T...
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do koszyka
38,22 zł
49,00 zł

Public finances and the new economic governance in the European Union

This work is an attempt to assess to what extent the new economic governance of the EU helped to discipline public finances in the member states. The poor institutional design of the...
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98,77 zł
119,00 zł

Political Science. Approaches, categories and principles

Marcin Skinder Doctor of Political Sciences at the Kazimierz Wielki University in Bydgoszcz, author of several books about among others social sciences,
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34,32 zł
44,00 zł

MARKETING AUTOMATION REVOLUTION Using the potential of Big Data

Seria: Marketing PWN
Current technological revolution, immense Internet penetration, and mobile technologies resulted in a brand new type of consumer. This new consumer changed the manner of making purchasing deci...
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61,62 zł
79,00 zł

Applied Psychology of Time

Polish psychologist, Urszula Tokarska, has done a great service to the emerging field of temporal psychology by creating this unique volume, along with 18 authors from around the world, which illus...
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69,42 zł
89,00 zł

Christmas Teacher Resources

Jak narodziła się tradycja kolędowania? Co znaczyły życzenia kolędników was hail? Czy dziś rozumiemy staroangielskie kolędy?
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44,10 zł
49,00 zł
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