Over the past two centuries, economic growth has freed billions from poverty and made our lives far healthier and longer. As a result, the unfettered pursuit of growth defines economic life around ...więcej »
A revised and expanded edition of the book described by Books Monthly as ‘an absolute gem. A bible, in fact’.If the future is going to be creative, then Hegarty on Advertising points yo...więcej »
'Making money is a knack, a knack that can be acquired. And if someone like me can become rich, then so can you - no matter what your present circumstances. Here is how I did it and what I learned ...więcej »
It's OK to be angry about capitalism. It's OK to want something better. Bernie Sanders takes on the 1% and speaks blunt truths about a system that is rigged against ordinary people. Where a handful...więcej »
Niniejszy słownik stanowi wyjątkową publikację na polskim rynku wydawniczym, jest bowiem największym z dotychczas opublikowanych, polsko-angielskim zbiorem haseł z zakresu prawa administracyjnego, ...więcej »
Niniejszy słownik stanowi wyjątkową publikację na polskim rynku wydawniczym, jest bowiem największym z dotychczas opublikowanych, polsko-angielskim zbiorem haseł z zakresu prawa administracyjnego, ...więcej »
Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity. In a globalized world, more and more symbols convey values such as trust, q...więcej »
We live in an age of increasing complexity, where accelerating technology and global interconnection hold more promise – and more peril – than any other time in human history. The fossi...więcej »
Economies, companies and markets operate in accordance with patterns which are influenced by naturally occurring events combined with human psychology and behaviour. The wisest investors learn to a...więcej »
The textbook Mathematics for Students of Economics, Finance, and Management has been prepared mostly for students in the disciplines: Economics and Finance and Quality and Management Sciences. Howe...więcej »
Gleaned from thousands of images, this book offers the best of American print advertising in the age of the “Big Idea.” From the height of American consumerism, bold and colorful campai...więcej »
David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry ...więcej »
"In Our Iceberg is Melting a simple fable about penguins illustrates how to conquer change, with profound lessons for working and living in an ever-changing world.This charming sto...więcej »
LONGLISTED FOR THE BAILLIE GIFFORD PRIZELONGLISTED FOR THE FINANCIAL TIMES AND SCHRODERS BUSINESS BOOK OF THE YEARA FINANCIAL TIMES TECHNOLOGY BOOK OF THE YEAR'T...więcej »
The monograph presents the results of research conducted in Poland and Greece. The originality of the monograph is also evidenced by its interdisciplinarity - it combines issues related to the ente...więcej »
Why do our friends have more friends than we do? How do you book the best available seats on a plane? And if jogging for ten minutes adds eight minutes to our life expectancy, should we still go jo...więcej »
Whether presenting a product or principle, service or idea, we all engage in sales. Full of entertaining stories and real-life examples, Secrets of Closing the Sale will give you the strategies and...więcej »
Podręcznik „Statystyka społeczna. Procesy społeczne, źródła danych i metody analizy” jest poświęcony metodom analizy ilościowej społecznych aspektów procesów ekonom...więcej »
Surrounded by idiots at work? Fed up with a bad boss or lazy colleagues? Thomas Erikson, author of the runaway international bestseller Surrounded by Idiots, will help you handle them and get thing...więcej »
‘Why is there so much inequality?’ Xenia asks her father, the world-famous economist Yanis Varoufakis.Drawing on memories of her childhood and a variety of well-known tales ...więcej »