strona 3 - Księgarnia PWN

54,16 zł

69,90 zł

Polish economy 1918-2018

Towards integrated development. Volume 1

Autor: Michał Gabriel Woźniak

Wydawca: Wydawnictwo Naukowe PWN

History is a source of red flags. However, one must learn to read them and distinguish what is barely temporary in its nature from what can lasts for centuries. System reforms that support the...

Książka (miękka)

62,10 zł

69,00 zł

- 14 %

The Ride of a Lifetime

Lessons in Creative Leadership from 15 Years as CEO of ...

Autor: Robert Iger

Wydawca: Bantam Press

The CEO of Disney, one of Time’s most influential people of 2019, shares the ideas and values he embraced to reinvent one of the most beloved companies in the world and inspire the people who...

Książka (miękka)

57,85 zł

67,00 zł

The Copy Book

Wydawca: Taschen

In 1995, the D&AD published a book on the art of writing for advertising. The then best-selling book remains an important reference work today—a bible for creative directors. D&AD and...

Książka (twarda z obwolutą)

73,98 zł

91,00 zł

- 31 %

Logo Design Global Brands

Wydawca: Taschen

Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity. In a globalized world, more and more symbols convey values such as trust, q...

Książka (twarda z obwolutą)

62,58 zł

91,00 zł

Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, it can make or break a sale. Every year, the Pentawards celebrate the art of the package by ...

Książka (twarda z obwolutą)

73,84 zł

91,00 zł

The Development Trap

How Thinking Big Fails the Poor

Autor: Kiš Adam D.

Wydawca: Routledge

A wave of optimism is sweeping through the international aid and development industry, championed by leaders such as Jeffrey Sachs and Jim Yong Kim, who believe that poverty eradication could be wi...

Książka (miękka)

80,96 zł

90,00 zł

Our Iceberg is Melting

Autor: John Kotter

Wydawca: Macmillan

"In Our Iceberg is Melting a simple fable about penguins illustrates how to conquer change, with profound lessons for working and living in an ever-changing world.This charming sto...

Książka (twarda z obwolutą)

52,47 zł

65,00 zł

- 44 %

The Economics Book

Wydawca: Dorling Kindersley

All the big ideas, simply explained - an innovative and accessible guide to economicsBring economics to life with The Economics Book, an essential guide to more that 100 of the big idea...

Książka (twarda)

59,47 zł

106,00 zł

- 44 %

The Business Book

Wydawca: DK

Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this book offers a fascinating look at the world of business past a...

Książka (twarda)

58,73 zł

104,00 zł

- 21 %

The Visual MBA

A Quick Guide to Everything You’ll Learn in Two Years o...

Autor: Jason Barron

Wydawca: Penguin Books

Learn an entire MBA course without spending thousands and waving goodbye to two years of your lifeIf you want to succeed in business then an MBA programme is the best way to build exper...

Książka (miękka)

68,47 zł

87,00 zł

- 22 %

New media in the marketing communication of enterprises in the international market

Autor: Małgorzata Bartosik-Purgat

Wydawca: Wydawnictwo Naukowe PWN

The book addresses the use of new media in communication in foreign markets. It describes the latest marketing strategies which were created due to the widespread access to the Internet, the dev...

Książka (miękka)

77,22 zł

99,00 zł

- 22 %

Internationalization of Firms

Redakcja: Krzysztof Wach

Wydawca: Wydawnictwo Naukowe PWN

The monograph (…) concerns an extremely important aspect, which is the problem of international expansion of businesses. Atlough many titles can be found in the literature concerning the inf...

Książka (miękka)

69,42 zł

89,00 zł

- 13 %

Good To Great

Autor: Jim Collins

Wydawca: Random House

Can a good company become a great one and, if so, how?After a five-year research project, Collins concludes that good to great can and does happen. In this book, he uncovers the underly...

Książka (twarda z obwolutą)

86,87 zł

99,28 zł

Creativity, Inc.

Autor: Ed Catmull

Wydawca: Bantam Books

As a young man, Ed Catmull had a dream: to make the world’s first computer-animated movie. He nurtured that dream first as a Ph.D. student at the University of Utah, where many computer scien...

Książka (miękka)

63,17 zł

78,00 zł

- 30 %

This is Marketing

Autor: Seth Godin

Wydawca: Portfolio Penguin

Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestsel...

Książka (miękka)

60,56 zł

87,00 zł

Contemporary macroeconomics from the perspective of sustainable development

Autor: Zbigniew Dokurno, Bogusław Fiedor, Bartosz Scheuer

Wydawca: Wydawnictwo Naukowe PWN

This is a well done analytical and review work on the various components of sustainable develop-ment in its macroeconomic context. The analysis is characterized by a high academic level and the ...

Książka (twarda)

71,10 zł

79,00 zł

English for banking and finance 2 vocational english course book with CD-ROM

Autor: Marjorie Rosenberg

Wydawca: Pearson

English for Banking and Finance is part of the Pearson Longman Vocational English series. It is designed for students in vocational education and for company employees in training at work. Written ...

Książka (miękka)

81,81 zł

90,90 zł

- 17 %

Innovations and Emerging Technologies for the Prosperity and Quality if Life

Autor: Małgorzata Runiewicz-Wardyn

Wydawca: Wydawnictwo Naukowe PWN

The emergence and convergence of new technologies such as biotechnologies, information, educational or renewable energy technologies allow to enhance the efficiency and productivity growth, open up...

Książka (miękka)

65,57 zł

79,00 zł

- 31 %

LEXICUS Słownik prawniczy i ekonomiczny polsko-angielski

Polsko-angielski zbiór słów i zwrotów prawniczych i gos...

Autor: Jacek Gordon

Wydawca: Level Trading

Niniejszy słownik stanowi wyjątkową publikację na polskim rynku wydawniczym, jest bowiem największym z dotychczas opublikowanych, polsko-angielskim zbiorem haseł z zakresu prawa administracyjnego, ...

Książka (miękka)