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Polish economy 1918-2018

Towards integrated development. Volume 1
History is a source of red flags. However, one must learn to read them and distinguish what is barely temporary in its nature from what can lasts for centuries. System reforms that support the...
Książka (miękka)
do koszyka
60,03 zł
69,00 zł

New media in the marketing communication of enterprises in the international market

The book addresses the use of new media in communication in foreign markets. It describes the latest marketing strategies which were created due to the widespread access to the Internet, the dev...
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do koszyka
82,17 zł
99,00 zł

Internationalization of Firms

Redakcja: Krzysztof Wach
The monograph (…) concerns an extremely important aspect, which is the problem of international expansion of businesses. Atlough many titles can be found in the literature concerning the inf...
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do koszyka
73,87 zł
89,00 zł

Contemporary macroeconomics from the perspective of sustainable development

This is a well done analytical and review work on the various components of sustainable develop-ment in its macroeconomic context. The analysis is characterized by a high academic level and the ...
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do koszyka
71,10 zł
79,00 zł

Innovations and Emerging Technologies for the Prosperity and Quality if Life

The emergence and convergence of new technologies such as biotechnologies, information, educational or renewable energy technologies allow to enhance the efficiency and productivity growth, open up...
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do koszyka
63,20 zł
79,00 zł

Global and regional implications of the euro area crisis

This monograph is the result of a scientific investigation conducted by the research team of the International Economics Department of the Cracow University of Economics. Its scope embraces a wide ...
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do koszyka
53,10 zł
59,00 zł

The Role of Innovations

Created in the Internationalization Process for Company...
It is commonly believed that innovations are crucial in company's actovity. The significance of the role that is assigned to the issue of innovation is confirmed by numerous scientific research stu...
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98,10 zł
109,00 zł
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