Tony Robbins, who has coached more than fifty million people from 100 countries, is the world’s #1 life and business strategist. In this new book, he teams up with Christopher Zook, a renowne...więcej »
Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity. In a globalized world, more and more symbols convey values such as trust, q...więcej »
In 1995, the D&AD published a book on the art of writing for advertising. The then best-selling book remains an important reference work today—a bible for creative directors. D&AD and...więcej »
A revised and expanded edition of the book described by Books Monthly as ‘an absolute gem. A bible, in fact’.If the future is going to be creative, then Hegarty on Advertising points yo...więcej »
Why do our friends have more friends than we do? How do you book the best available seats on a plane? And if jogging for ten minutes adds eight minutes to our life expectancy, should we still go jo...więcej »
From veteran Amazon reporter for The Wall Street Journal, The Everything War is the first untold, devastating exposé of Amazon's endless strategic greed, its pursuit of total domination, by ...więcej »
Forget the old concept of retirement and the rest of the deferred-life plan - there is no need to wait and every reason not to, especially in unpredictable economic times. Whether your dream is esc...więcej »
No idea what you're doing? No problem. Good managers are made, not born.Top tech executive Julie Zhuo remembers the moment when she was asked to lead a team. She felt like she’d w...więcej »
The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It&r...więcej »
David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry ...więcej »
Podręcznik do nauki języka angielskiego w zawodzie technik hotelarstwa. Uczy słownictwa charakterystycznego dla branży turystyczno-hotelarskiej. Kładzie nacisk na zwroty i w...więcej »
This is a well done analytical and review work on the various components of sustainable develop-ment in its macroeconomic context. The analysis is characterized by a high academic level and the ...więcej »
Słownik kolokacji werbo-nominalnych czyli stałych związków wyrazowych, zawierający około 5000 wyrażeń i zwrotów angielskich, związanych z pracą i zatrudnieniem, adresowanych do osób pracu...więcej »
The emergence and convergence of new technologies such as biotechnologies, information, educational or renewable energy technologies allow to enhance the efficiency and productivity growth, open up...więcej »
The monograph (…) concerns an extremely important aspect, which is the problem of international expansion of businesses. Atlough many titles can be found in the literature concerning the inf...więcej »
The book addresses the use of new media in communication in foreign markets. It describes the latest marketing strategies which were created due to the widespread access to the Internet, the dev...więcej »
History is a source of red flags. However, one must learn to read them and distinguish what is barely temporary in its nature from what can lasts for centuries. System reforms that support the...więcej »
It is commonly believed that innovations are crucial in company's actovity. The significance of the role that is assigned to the issue of innovation is confirmed by numerous scientific research stu...więcej »