How to organize and write winning competitive corporate proposals
Proposal Writing for Government Contracts is a guide to the world of competitive proposals. This book is unique as there are few ...więcej »
Peace through Commerce: Responsible Corporate Citizenship and the Ideals of the United Nations Global Compact contains a foreword, introduction, and twenty-one chapters by major business lea...więcej »
Every firm's sales force combines the distinctive personalities of its members with the complex issues of size, pay structure, incentives, performance evaluation, and effective uses of new technolo...więcej »
The 31 articles in this book discuss the pros and cons of privatization of public services. Examined are the need for alternative service delivery; the process of privatization; con...więcej »
A comprehensive explanation of how marketing works today. Learn how the pieces fit together and support each other, from online ad platforms, to the content that fuels the systems. It's not just ...więcej »
This volume explores the creation of archaeology as a modern professional science through cooperation with state and federal governments during the Great Depression. New Deal relief programs and mo...więcej »