Small business owners are falling to the perennial trap of industry pricing and marketing misconceptions when they could be earning a much greater profit. Learn how to charge more for your wares--r...więcej »
Creating a viable service requires a business model that allows for the costs of creating and delivering the service, in addition to a margin for profits, to be recovered through re...więcej »
Alfred Marshall (1842-1924) was one of the most influential English economists of his time. Known as one of the founders of neoclassical economics, Marshall desired to improve the mathematical rigo...więcej »
"Warren Buffet once said, “Economics tends to put people to sleep.” While it is true that economic analysis is often a difficult and complex subject, Principles of Macroeconomics deli...więcej »
Principles of Mass and Flow Production is a 55th Anniversary Special Reprint Edition of Frank G. Woollard's long-forgotten book published in 1954, and includes Woollard's amazing 1925 paper "Some N...więcej »
Recent decades have seen wide changes in how quality standards are applied in industry. We now have two functions: quality assurance and process improvement...więcej »
GET A COMPLETE UNDERSTANDING OF THE INNER WORKINGS OF PRIVATE EQUITY, ENTER THE INDUSTRY WITH CONFIDENCE AND IN DEPTH KNOWELDGE, KNOWING EXACTLY WHAT YOU'RE GETTING YOURSELF INTO!więcej »
Private Label Secrets: The Ultimate Guide on How to Earn Money Using PLR, Get a Step-by-Step Guide on How to Profit Using Private Label Rights Products...więcej »
There are many books written informing how to manage. Everyone has their interpretation based on what has worked for them; but how is this actually done? Many books are written informing what need...więcej »
The 31 articles in this book discuss the pros and cons of privatization of public services. Examined are the need for alternative service delivery; the process of privatization; con...więcej »
For sales managers struggling to split their attention between managing salespeople and managing sales processes, this valuable guide reveals a proven method for succeeding at both.więcej »
This book consists of invaluable introductions, tutorials and problems which are helpful for teaching purposes and have a very broad appeal and usage. The problems cover many aspects of static a...więcej »
This book provides a blueprint of how to develop a discipline for process management that applies to any type of orientation.As the economy moves toward a services orientation, com...więcej »
In the changing global scenario and the introduction of WTO, new challenges and opportunities are throw up. Developing and developed countries are adopting to the changed situation. E-Marketing emb...więcej »
The endeavour in writing this book has been to put forward the basic
concepts of Product and Brand Magement and present them to the students in
such a way that it delivers to the students a capacit...więcej »
Now more than ever, a company's success -- indeed its survival -- depends on a firmwide effort to create the best products and bring them to market quicker than competitors. Going beyond the tradit...więcej »
How do you identify, select and define the right Product Strategy? How do you connect it to execution and align the entire company towards the same goals?więcej »