This book provides an analytical study of innovation in small enterprises and its role in the dynamics of local development in lagging areas. It also evaluates the effect of the local environment o...
Adam Smith (1723-1790) was one of the brightest stars of the eighteenth-century Scottish Enlightenment. An Inquiry into the Nature and Causes of the Wealth of Nations was his most important book. F...
All the big ideas, simply explained - an innovative and accessible guide to economicsBring economics to life with The Economics Book, an essential guide to more that 100 of the big idea...
Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this book offers a fascinating look at the world of business past a...
Learn an entire MBA course without spending thousands and waving goodbye to two years of your lifeIf you want to succeed in business then an MBA programme is the best way to build exper...
"The monograph is a systematic and multilateral introduction to the ecological economics and economy of sustainable development. It is the result of merging into a concise whole of the issues...
The book addresses the use of new media in communication in foreign markets. It describes the latest marketing strategies which were created due to the widespread access to the Internet, the dev...
‘Why is there so much inequality?’ Xenia asks her father, the world-famous economist Yanis Varoufakis.Drawing on memories of her childhood and a variety of well-known tales ...
The monograph (…) concerns an extremely important aspect, which is the problem of international expansion of businesses. Atlough many titles can be found in the literature concerning the inf...
It takes an employer just seven seconds to save or reject a job applicant’s CV. In this book, James Reed – chairman of REED, Britain’s largest recruitment company – offers i...
Learn how to create the kind of workplace that attracts, develops and keeps the best employees while improving performance and profitability.Gallup's 2016 re-release of its management c...
Nowe podejście do współzarządzania i współrządzenia, zaprezentowane przez Autorów, jest ważną odpowiedzią nauki na kryzys polityki i funkcjonowania państwa. (…) Wsp&oacu...
As a young man, Ed Catmull had a dream: to make the world’s first computer-animated movie. He nurtured that dream first as a Ph.D. student at the University of Utah, where many computer scien...
Why do we do develop habits? And how can we change them?We can always change. In The Power of Habit, award-winning New York Times business reporter Charles Duhigg translates cutting-edg...
Though Amazon.com started off delivering books through the mail, its visionary founder, Jeff Bezos, was never content with being just a bookseller. He wanted Amazon to become ‘the everything ...
The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It&r...
Autor bestsellerowej Potęgi irracjonalności łączy poczucie humoru z ekonomią behawioralną, aby zagłębić się w prawdziwie nielogiczny świat finansów osobistych i pomóc czytelnikom w zrozumieniu, dla...
Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestsel...
From the international bestselling expert on dealing with assholes'With cutting-edge research and real-life examples that are thought-provoking and often hilarious, this is an indispens...