ZAWĘŻONE WYNIKI
Agribusiness Finance
Wydawca:
Wydawnictwo Naukowe PWN
Seria:
KULTOWE PODRĘCZNIKI
The production and processing of food, creation of the means of production for agriculture and food industry, as well as related services – in other words, the entirety of agribusiness – have th...
Książka (miękka)
do koszyka
87,20 zł
109,00 zł
Marketing Automation
Towards Artificial Intelligence and Hyperpersonalization
Wydawca:
Wydawnictwo Naukowe PWN
Seria:
Marketing PWN
During the COVID-19 pandemic, 76 percent of customers permanently changed their buying patterns, McKinsey found in their report. That brings great challenges for marketers, including the need to...
Książka (miękka)
do koszyka
55,20 zł
69,00 zł
Polish economy 1918-2018
Towards integrated development. Volume 1
Wydawca:
Wydawnictwo Naukowe PWN
History is a source of red flags. However, one must learn to read them and distinguish what is barely temporary in its nature from what can lasts for centuries. System reforms that support the...
Książka (miękka)
do koszyka
34,50 zł
69,00 zł
Executive remuneration and corporate performance
Evidence from the Warsaw Stock Exchange companies
Wydawca:
Wydawnictwo Naukowe PWN
The topic of this monograph refers to the remuneration of executives and its relationship with corporate performance. The thesis provides the review of the compensation and corporate governance the...
Książka (twarda)
do koszyka
49,50 zł
99,00 zł
Public finances and the new economic governance in the European Union
Wydawca:
Wydawnictwo Naukowe PWN
This work is an attempt to assess to what extent the new economic governance of the EU helped to discipline public finances in the member states.
The poor institutional design of the...
Książka
do koszyka
95,20 zł
119,00 zł
Natural capital valuation
Recent advances from the perspective of sustainable dev...
Wydawca:
Wydawnictwo Naukowe PWN
"The monograph is a systematic and multilateral introduction to the ecological economics and economy of sustainable development. It is the result of merging into a concise whole of the issues...
Książka (twarda)
do koszyka
70,31 zł
79,00 zł
New media in the marketing communication of enterprises in the international market
Wydawca:
Wydawnictwo Naukowe PWN
The book addresses the use of new media in communication in foreign markets. It describes the latest marketing strategies which were created due to the widespread access to the Internet, the dev...
Książka (miękka)
do koszyka
85,14 zł
99,00 zł
The Choice of the Bargaining Agenda in Imperfectly Competitive Markets
Wydawca:
Poltext
Product and labour markets have strong links. Moreover, labour-management relations and negotiations are central to the functioning of labour market institutions, mostly in advanced economies....
Książka
do koszyka
49,95 zł
54,90 zł
Media Economics Economic Issues in the Media
Theory and practice
Wydawca:
Wydawnictwo Naukowe PWN
In general, when we think about media, and especially mass media, we seldom associate them with economy. Meanwhile, the freedom of communication is closely related to the fi nancing sources. T...
Książka (miękka)
do koszyka
43,61 zł
49,00 zł
MARKETING AUTOMATION REVOLUTION Using the potential of Big Data
Wydawca:
Wydawnictwo Naukowe PWN
Seria:
Marketing PWN
Current technological revolution, immense Internet penetration, and mobile technologies resulted in a brand new type of consumer. This new consumer changed the manner of making purchasing deci...
Książka (miękka)
do koszyka
39,50 zł
79,00 zł
Korzyści z zatrudnienia dekompozycja i wycena
Książka jest kompleksowym opracowaniem kryteriów decyzji o podejmowaniu i utrzymaniu zatrudnienia – fundamentalnej dla funkcjonowania rynku pracy oraz kluczowej dla zrozumienia skompli...
Książka (twarda)
do koszyka
29,74 zł
35,00 zł
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