Services in Europe – diagnosis and development perspectives
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Zobacz więcejSzczegóły produktu
- Data wydania
- 25 lis 2015
- Format pliku
- eBook (pdf)
- Autor/Redaktor
- Magdalena Jaciow, Barbara Mikołajczyk
Więcej informacji
| EAN | 5900497302005 |
|---|---|
| SKU | 300006854 |
| Data wydania | 25 lis 2015 |
| Multiformat | eBook |
| Format pliku | eBook (pdf) |
| Format pliku elektronicznego | eBook |
| Autor/Redaktor | Magdalena Jaciow, Barbara Mikołajczyk |
| Wydawca | Wydawnictwo Uniwersytetu Ekonomicznego w Katowicach |
Services in Europe – diagnosis and development perspectives
The objective of this monograph is the description of the state of service market in selected European countries, the diagnosis of determinants of service market, as well as defining the directions of service market in Europe in 2020 perspective.
Field and desk sources of information were used in the monograph. The resources of Polish and foreign subject literature, mass statistics and research reports from the years 2008-2013 were analyzed in terms of content. On the other hand, the year 2014 was considered, where it was only possible. The analysis of desk sources of information allowed to describe the state and functioning of service in European economies and diagnose the determinants of service functioning in Europe. The collected source material was subject to quantitative-qualitative analysis with the use of indicators, adequate to be used. The field research was conducted in 2014 via a technique of survey distributed (among the residents of Belgium, Finland, France, Germany, Poland, Romania, Slovakia and Hungary) as well as the method of the experts` opinions (among representatives of science and business practice). Non-randomized, deliberate sample was used in the research. In case of quantitative studies these were the customers of service facilities, in case of qualitative studies – the experts whose knowledge and experience as well as skills allow to predict both in the short- and long-term time horizon.
The publication will certainly be very interesting for all people dealing with the issue of services on a daily basis. The managers of services enterprises, researchers as well as students will find these themes very useful.
Spis treści
Introduction 7 Chapter 1. Theoretical-methodological aspects of service research in Europe 9 1.1. Services as research subject 9 1.2. The sources bases of research on services in Europe 17 1.3. Methodology of conducted service research in Europe 26 Chapter 2. Services in Europe in the years 2008-2014 – the results of desk research 33 2.1. Sociodemographic profile of Europe 33 2.2. Services in the economies of European countries 48 2.3. Functioning of service companies in Europe 61 Chapter 3. Services in selected European countries – the results of field research 70 3.1. The functioning of service facilities in selected European countries in the residents’ opinions 70 3.2. Development of services in Europe in accordance with the experts’ opinions 105 Bibliography 119 List of figures 123 List of tables 124
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Services in Europe – diagnosis and development perspectives: Klucz do przyszłości gospodarki
W erze dynamicznych zmian gospodarczych, usługi odgrywają coraz ważniejszą rolę w rozwoju krajów na całym świecie. Od finansów po telekomunikację – ich znaczenie rośnie, wpływając na globalną wymianę i konkurencyjność. Zapraszamy do lektury, która nie tylko diagnozuje obecny stan sektora usług, ale także wskazuje kierunki jego rozwoju. Wśród rekomendacji znajdziesz m.in. publikacje o logistyce, handlu detalicznym oraz finansowym raportowaniu mikro i małych przedsiębiorstw w krajach przejściowych – wszystko, co pomoże Ci zrozumieć i wykorzystać potencjał tego kluczowego sektora.
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Services in Europe – diagnosis and development perspectives
Cena produktu
Cena okładkowa – rynkowa cena produktu, często jest drukowana przez wydawcę na książce.
Najniższa cena z 30 dni – najniższa cena sprzedaży produktu w księgarni z ostatnich 30 dni, obowiązująca przed zmianą ceny.
Wszystkie ceny, łącznie z ceną sprzedaży, zawierają podatek VAT.